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SEO

This guide was originally offered for purchase in 2015, but now as some of the examples have gotten dated I’m publishing it here, for free. The goal is to provide a framework for how to approach actually implementing a keyword strategy.

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After dozens of conversations with my clients, teams, and business partners, I wanted to share some of my perspective. This is changing day by day, but I wanted to get some thoughts out in the public eye to hopefully drive discussion.

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Everyone loves a good case study, especially in SEO. Unfortunately, most SEO “case studies” are filled with fluff and B.S., this one is different.

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How To Build Your Own Niche Keyword Generator  – Best-selling products

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How To Do Keyword Research in 2020

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1-25-2022
The Quick Guide to SEO Best Practices for Your Small Business - Creme de Mint design

[…] a small business owner, you might want to aim for keywords that have a low-medium volume, between 50-500 searches per month, and low competition (less than 0.48). That will give you the best chance to rank for those […]

7-6-2021
Enterprise SEO and How it Can Help You Outperform Your Competition

[…] Keyword research is a huge topic, and I’ve only briefly described the process. For a deeper dive, check out this fantastic guide by Nick Eubanks. […]

10-5-2020
stephen Ong

How is this free lol? Thanks for this Nick, this process is unreal.

9-3-2020
How To Implement a Keyword Strategy By Nick Eubanks - Santiago Pardo

[…] is where it gets interesting, because in previous keyword research processes I’ve designed, I would tag for intent prior to prioritizing. What I’ve learned over the years is that while […]

7-24-2020
How To Get SEO Jobs That Pay $100 Hourly: Ultimate Guide

[…] hand to get from little or no experience in this field to an advanced level of understanding, try Nick Eubank’s free 7 step guide to mastering keyword […]

1-23-2020
Tony

Hello Nick, Thanks a lot for the very complete guide. Now that Google Correlation has been shut down. Do you have any other tool alternatives for the step where it's being used? Cheers mate

2020-10-24 15:22:07
James

Has anyone found an alternative to Google Correlate? Very unfortunate it was shut down.

11-23-2019
SEO Services Worth It Or Not? | Rey On Digital Marketing And Life

[…] For best SEO results the absolute most important skill you need to master is KEYWORD RESEARCH. You could produce the best content, but it won’t rank if it’s competing for keywords […]

8-11-2019
Sebastian Simon

Hi Nick. Wonderful ressource. Btw it's "wunderbar" with an "r". 😊🇩🇪

7-31-2019
What is Enterprise SEO and How it Can Help You Outperform Your Competition

[…] Keyword research is a huge topic, and I’ve only briefly described the process. For a deeper dive, check out this fantastic guide by Nick Eubanks. […]

4-23-2019
Robin

What an incredible work! Not only was it informative but also nicely written. To the point. Would like to read more from this space. Hope you will keep on offering good content like this more often.

4-10-2019
How to Measure SEO (Search Engine Optimization) - AddThis

[…] the client’s page 1 keyword footprint helps clients analyze the competition, review their keyword research practices, and conceptualize the content they want to […]

3-29-2019
Will

I believe this information is knowledgeable and beneficial. However, your method of presenting this information is confusing and hard-to-follow for a beginner. Most of the time, I am re-reading what you wrote over and over again to try to grasp the message that you're trying to convey. It's hard to follow to be honest. I hope this comment helps.

2019-06-20 14:11:39
Nick Eubanks

Thanks Will, I appreciate the feedback - could you be more specific about which parts you don't understand?

2-22-2019
How I Do Keyword Research - Andrew Ansley

[…] you want to get really crazy detailed, I suggest you read from the master himself, Nick Eubanks. The man is a legend, and I’m very grateful to have learned from him via his […]

2-18-2019
The SEO Career Kickstart : How to get a Job in SEO

[…] hand to get from little or no experience in this field to an advanced level of undertsanding, try Nick Eubank’s free 7 step guide to mastering keyword […]

2-6-2019
Paul McAuliffe

Thanks So Much, Great Read & FREE is always Good. !!!!! ha ha Thanks Again Nick.

2019-02-08 14:48:55
Nick Eubanks

Cheers Paul, glad you found it useful!

1-31-2019
Nick S

Hoping to put this into practice ASAP. :100:

2019-02-08 14:49:16
Nick Eubanks

Thanks Nick (bonus points for the emoji attempt :) )

1-23-2019
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1-22-2019
Justin

Thank You so much for this NIck!

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