I'm obsessed with winning, which is probably why I like SEO so much. I love a new challenge and the opportunity to solve a problem.
I have been building websites since 1996, when I got my first laptop (a Toshiba Satellite). My first ever "website" was built on GeoCities and then I sent my first marketing email in 2004 while working as an analyst at Morgan Stanley. I've always been an entrepreneur, starting at the age of 7 selling my mom's mint iced tea on the street corner, making nearly $100/day (on the corner Wyomissing Blvd and Dauphin Avenue in Wyomissing, PA).
I started consulting on web design, SEO, and email marketing while in college under the moniker Nick Eubanks Solutions, and then went on to found my first real business in 2008, called atomni. Atomni was a Digital Marketing Agency that I started with 2 business partners, both of whom were web developers; one a LAMP guy and the other a C# programmer.
I learned very quickly how important it was to have in-house implementation and a technical understanding of all of the pieces needed to support effective digital marketing. Atomni focused on content management system design and extension and we ended up building our own CMS to run many of our client sites - it was called Molecule.
In 2010 I was recruited to be CEO of angel-backed startup Factor Media, and in 18 months I designed, built, and scaled a CMS for consumer reviews in Japan that was receiving over 3 million organic visits per month. I grew the team to 34 people with a $0 advertising budget.
The company and technology was chopped up and sold in 2012 and I joined W.L. Snook & Associates, Inc., the parent company of TrafficSafetyStore.com. From 2012 to late 2017 I helped scale Traffic Safety Store from 7 to 8 figures, and to become the largest manufacturer and distributor or traffic safety products in America.
In 2014 I founded From The Future, a Digital Strategy Consulting agency - to help companies grow their online traffic and revenue. I've helped hundreds of businesses leverage SEO and User Experience to drive growth, working on more than 1,000 websites, and driving more than 50 Billion visits, and over $10 Billion in revenue.
In 2016 I married Kelley Dougherty, a licensed marriage therapist in Philadelphia, who I pushed into also becoming a successful entrepreneur. She now manages her own private practice In Between The Lines Therapy, based in Northern Liberties.
In 2017 I partnered with Matt Barby (Director of Acquisition at HubSpot) and Ian Howells (Director of SEO at LendingTree) to launch Traffic Think Tank, The #1 Private SEO Training Community, whose membership includes top marketers from some of the biggest companies in the world from over 40 countries.
In my spare time I enjoy sharing my experiences as an entrepreneur with ADHD on ADD Hero, and spending time with my wife, my dogs, and my cars.
Want to learn more about how I could help grow your business? Please visit my consulting page.
In order to provide world-class service, an agency needs to employ world-class talent. World-class talent, as you might imagine, is expensive – and I pride myself on paying our people well. I want the same for them that I want for myself; a comfortable life.
This post was originally published as a paid product in 2015. At that time I sold this information as a PDF (selling over 3,500 copies) for $127 each — but now, as the information has gotten a bit outdated (but the process is still solid, I promise) I’m publishing it here, for free.
If you find any value at all in me making my paid products free – please let me know by either dropping a quick comment or giving this post a share. Thank you.
Ecommerce is hard enough, but trying to get your SEO dialed in for an Enterprise Ecommerce website can be nearly impossible. For fun, I’ll often check out major retailers websites, so one day when some of my team members were talking about Sam Ash, I went to check out the website, and… the title says it all.